Fashion designer and color analyst, Ritu Jadwani brings her expertise in fashion and apparel design with her innate ability to combine color and effortless style to the fashion brand, Namaste NYC! Based in India, the fashion line churns out hand crafted products that pairs traditional Indian textiles, hand embroideries, metal work, punch work with contemporary flair, to cater to a global design palate. Their latest spring collection boasts of a boho vibe and cheerful hues. The collection aims to revisit the popular Indian traditional textiles such as the ajrakh, block print and hand tie-dye!
A socially responsible brand, Namaste NYC advocates fair trade practices, women empowerment and makes a conscious effort to endorse and revive the traditional textile making techniques of India,“We work with the globally renowned non-profit organizations in Gujrat (India), which focus towards women empowerment and sustainable rural development through crafts and embroideries. All our products are made in sweat free women operated ethical workshops. 50% of our profits go back directly to the artisans.”
Whether you’re on the look out for the quintessential indigo scarf to keep you warm on nippy spring evenings, clothes with an edge for your Sunday brunch with girlfriends, the ultimate journal to pen down your inner thoughts and ideas or the perfect pair of teal sandals......Nasmaste NYC has something for everyone. Here are a few more of my favorites from the Namaste NYC cache:
To see more of their wonderful products, click here. They also have an online presence at Etsy and can be contacted via their FB page for purchase queries and other requests.
Image Credit/Copyright : Namaste NYC